Sell Your Business - M&A Advisory for Business Owners
Find Out What Your Business Is Worth
Thinking about selling? We'll show you what buyers would pay, who they are, and how to get the best price. Investment bank quality. Completely confidential. Fees up to 50% lower.
Why Clients Choose Amafi
Bulge bracket execution quality with AI-driven efficiency — at fees well below traditional advisory.
Broader Buyer Reach
Your business is shown to 120,000+ qualified buyers across APAC — PE firms, corporate acquirers, and strategic buyers. AI matches your business profile against buyer criteria to surface the highest-fit opportunities, creating competitive tension that drives valuations higher.
- 120K+ buyer profiles across APAC
- AI confidence scoring by fit
- Cross-border multilingual coverage
AI-Powered Execution
Our AI generates investment teasers, buyer briefs, and deal materials in minutes — not weeks. What traditional advisory teams spend weeks assembling, Amafi produces in days. We pass those savings to you as lower fees.
- Deal materials in minutes, not weeks
- AI-powered buyer research
- Faster time from mandate to close
Performance-Aligned Fees
Traditional banks charge $1–3M+ for a mid-market mandate. Amafi delivers the same execution quality at up to 50% lower fees. A performance kicker means we earn more only when you get more.
- Up to 50% below traditional bank fees
- Performance bonus on valuation upside
- You never pay more unless you get more
Senior Dealmaker Network
Every Amafi engagement is led by senior M&A professionals with decades of experience at leading banks and advisory firms. No junior analysts running your deal — just experienced dealmakers who have closed hundreds of transactions.
- Ex-bulge bracket professionals
- Deep sector and regional expertise
- Hands-on senior involvement throughout
How It Works
From first conversation to a completed sale — here's what to expect.
Book a valuation meeting
Tell us about your business. We'll come prepared with an indicative valuation range, an overview of who would buy it, and what a sale process looks like. Free, confidential, no obligation.
We find your buyers
Our AI systematically identifies the right buyers for your business — private equity firms, corporate acquirers, and strategic buyers across Asia Pacific. You approve every buyer before we approach them.
We run the process
We handle everything — marketing materials, buyer outreach, meetings, negotiations, and due diligence coordination. You stay in control while we do the heavy lifting.
You close at the best price
More qualified buyers means more competition. More competition means a higher price. We negotiate and close your deal — and you only pay us when it's done.
Why Business Owners Choose Amafi
Completely confidential
Your business is never listed on a marketplace or public database. We approach buyers privately, one by one, with your approval at every step. No one knows you're selling unless you want them to.
Investment bank quality, accessible fees
The same structured, competitive sale process that $100M companies get — buyer mapping, professional materials, managed outreach, negotiation — at fees that make sense for your business. See our fees.
More buyers, better price
A local broker might find 5–10 buyers. Our AI systematically identifies qualified acquirers across Asia Pacific — including international buyers who routinely pay premium prices for quality businesses.
You pay nothing until it's done
No retainers. No monthly fees. No upfront costs. You pay a success fee only when your deal closes. If we don't sell your business, you owe us nothing.
Senior dealmakers, not juniors
Your sale is led by experienced professionals who've spent careers at leading investment banks — not junior analysts learning on your deal. The person you meet is the person who runs your process.
Faster than traditional
Most sales take 6–9 months with traditional advisors. AI-powered execution means we typically close in 4 months — without cutting corners on quality.
“I spent 15 years advising on some of the world's largest deals at Moelis, Citi, and ANZ. The mid-market deserves the same quality of advice — without the same price tag. That's why I built Amafi.”
Daniel Bae
Founder & CEO • Former Moelis, Citi, ANZ • US$30B+ in transaction experience
Latest Insights
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Why acquisition-led growth outperforms organic expansion for SME owners. Covers strategy, valuation, integration, and how to fund your first deal.
When Is the Right Time to Sell Your Business?
Market signals, business lifecycle, and personal readiness — a practical framework for SME owners deciding when to sell and maximise exit value.
How Long Does It Take to Sell a Business?
Selling a business typically takes 6-12 months. Learn what drives the timeline, the five key phases, and how to avoid costly delays.
Ready to Find Out What Your Business Is Worth?
Book a free, confidential valuation meeting. No obligation, no pressure — just honest answers about your options.